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Channel Management
The Ultimate PRM Launch Project Plan: Resources and Timing
Just bought a PRM? Learn what needs to happen when and who should be involved with a PRM launch project plan that’s worked across hundreds of implementations. ...
LM
Liz Melton
December 30, 2025 · 18 min read
The Ultimate PRM Launch Project Plan: Resources and Timing
Where to Find New B2B SaaS Partners in 2026
Channel Management
Liz Melton · December 2, 2025 · 9 min read
Proper Partner Program Management Needs a System, Not Just a New Hire
Channel Management
Liz Melton · November 2, 2025 · 11 min read
Why You Need Partner Training: How Leading Companies Do It Well
Channel Management
Liz Melton · September 29, 2025 · 13 min read
Partner Operations: What Is It, and Is It Still Relevant in B2B?
Channel Management
Liz Melton · September 1, 2025 · 14 min read
The Dangers of Bad CRM Data
Channel Management
Liz Melton · July 28, 2025 · 12 min read
How Are People Actually Using AI in Their Partner Programs?
Channel Management
Liz Melton · June 30, 2025 · 10 min read
How to Make Sure Internal Folks Understand the Value of the Channel
Channel Management
Liz Melton · May 30, 2025 · 13 min read
4 Real Examples of Partner + Channel Marketing Campaigns
Channel Marketing
Liz Melton · April 25, 2025 · 10 min read
Partner Analytics: What It Is and How to Do It
Channel Ops
Liz Melton · March 3, 2025 · 11 min read
Partner Program Tweaks For an Outsized Impact On Your Channel Program
Channel Management
Liz Melton · February 18, 2025 · 10 min read
Transitioning to Partnerships: Why and How to Make the Switch
Channel Management
Liz Melton · January 13, 2025 · 15 min read