Channel Marketing Software for the Enterprise
Marketing is a key component of any enterprise channel program, and you need the right channel marketing software to support it.
Whether you're marketing to your partners (to-channel-marketing) or with your partners to their prospects (through-channel-marketing), a centralized platform for sharing collateral and executing marketing initiatives greatly improves your reach and the success of your program as a whole.
Because it's native, web-based, and fully integrated with CRM platforms like HubSpot, Salesforce, and Zoho, Channeltivity makes it easy to launch and maintain successful channel marketing efforts. This grows revenues and creates happy, successful reseller partners.
Channeltivity Makes Channel Marketing Easy
Channeltivity's four channel marketing modules give you everything you need.
The central component is the partner portal, a secure springboard to your online partnership offerings. From there, other channel marketing modules include:
- The library, which allows sharing marketing materials and other assets
- Email marketing capabilities to send individualized marketing messages
- The MDF module to manage joint marketing funds
- The co-branded collateral module, which allows partners to create professional co-branded marketing materials within your brand guidelines.
Partner Portal
Channeltivity's partner portal is the starting point for partners to access all channel program functions within your PRM. The partner portal is a repository for content that teaches partners what your product does and how to sell it. Powerful Content Management System (CMS) tools give admins the ability to create landing pages based on a user's persona and permissions.
Learn more about Partner Portal
Resource Library
Up until now, you may have been wasting your time responding to partner requests for information. Instead, start giving your channel secure access to marketing materials and other resources with the Library module. Channeltivity allows you to set up flexible permissions based on partner company, tier, geography, products sold, and more.
Learn more about Resource Library
Email Marketing
Channel email marketing software allows you to reach your partners with customized marketing messages — without the need for complex marketing automation platforms. Channeltivity's built-in email marketing module supports "To Partner" communications for announcing new products, sharing promotions, and keeping your channel engaged.
Learn more about Email Marketing
MDF Management
Market Development Funds (MDF) are a critical component of any mature partner program. Channeltivity's MDF module provides a streamlined workflow for partners to request funds, submit proof of performance, and track their fund balances. Admins get complete visibility into fund allocation, approval workflows, and ROI tracking.
Learn more about MDF Management
Co-Branded Collateral
The co-branded collateral module allows partners to create professional marketing materials within your brand guidelines. Partners can customize templates with their logo, contact information, and messaging — while you maintain control over brand consistency. This self-service approach reduces design requests and empowers partners to market effectively.
Learn more about Co-Branded Collateral
See Channeltivity in action
Explore how Channeltivity can support your partner ecosystem, streamline operations, and drive channel growth.